Cathy Alessandra
OBJECTIVE:
A thought leader, Cathy Alessandra wears many hats. She facilitates several successful Mastermind groups; her Yes I Can Incubator clients zero in on business strategy, along with many Yes I Can products; Cathy also runs several programs each year and assists with various charities within Southern California.
The goal with Cathy’s identity was to create one umbrella company, CathyAlessandra.com, under which all the other activities take place. She picked an inviting emerald green with a favorite gold bling to bring the site and all her communication to life.
Also created was the Yes I Can logo, which integrates much sparkle with refreshing blues and greens in the color palette.
ITEMS:
business cards
website and social media images
book covers (3)
